The company said it hired Iceculture, a world-renowned team of ice sculptors responsible for creations including an ice Disney castle in New York's Times Square, to use nearly 11,000 pounds of ice to create the body of a truck that was set atop the skeletal frame of a GM pickup trick, the Canadian Broadcasting Corp. reported Tuesday.
The truck, which Canadian Tire said was conceived to show off the abilities of the company's battery under extreme temperatures, took a 1-mile drive in Hensall Dec. 12 at an average speed of about 12.4 mph.
The company said video of the truck, which includes intricate ice details including a license plate, will be edited into a commercial to be shown in 2014.
Canadian Tire said it has submitted the truck to Guinness World Records for recognition as first self-propelled ice truck to take a drive.
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