UPI en Español  |   UPI Asia  |   About UPI  |   My Account
Search:
Go

Easy-Bake Oven going gender-neutral

|
 
Published: Dec. 18, 2012 at 1:19 PM

PAWTUCKET, R.I., Dec. 18 (UPI) -- Rhode Island-based toymaker Hasbro said it will include boys in the marketing for Easy-Bake Ovens after meeting with a 13-year-old girl.

McKenna Pope, 13, won an audience with Hasbro officials after she received more than 40,000 signatures on hr Change.org petition and received the endorsement of celebrity chef Bobby Flay for her campaign to have Easy-Bake Ovens marketed to children of both genders, the New York Daily News reported Tuesday.

Pope said she was inspired by her brother, Gavyn Boscio, 4, who loves to bake but fears to play with an Easy-Bake Oven because it's a "girl" toy.

Hasbro officials said at the Monday meeting Gavyn will be able to play with a gender-neutral version of the oven, which will be marketed to both sexes, starting in the fall of 2013.

The new Easy-Bake Oven will have its debut at the New York Toy Fair in February, Hasbro said.

Topics: Bobby Flay, Rhode Island
Recommended Stories
© 2012 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.

Order reprints
Join the conversation
Most Popular Collections
'Star Trek Into Darkness' screening NBC upfronts Met Ball 2013
'Great Gatsby' premieres in New York Spire raised on top of One WTC 2013: Celebrity break ups and divorces
Additional Odd News Stories
Your Daily Horoscope
The almanac
1 of 16
Flags-In Ceremony at Arlington National Cemetery
View Caption
Staff Sgt. Jeffrey Roskos with the 3rd U.S. Infantry Regiment, "The Old Guard," participates in the annual Flags-In ceremony, May 23, 2013, at Arlington National Cemetery in Arlington, Virginia. Soldiers place American flags in front of more than 260,000 gravestones in the cemetery in honor of Memorial Day. UPI/Kevin Dietsch
fark
Hobby Lobby says it is a ministry and should not have to pay fines under Obamacare
Stookey, lend me your home
Woman holds off cops for hours by refusing to turn over video of beating without a warrant, fearing...
Federal judge Ric Romero finds that Sheriff Joe engaged in racial profiling
Florida driver forgets he's in Florida and pulls a shotgun on another driver, who unfortunately...
Caption what Chris Christie is saying to Snookie