March Madness is also tied into the deal as a way of enticing men to undergo the procedure, which requires men to sit on the couch and rest for a few days.
The ads feature an attractive woman playing with a basketball and a voice over that asks: "Hey guys! Want to watch the college basketball tournament guilt-free?"
Then, the free pizza with a vasectomy offer is presented. "You know you've been thinking about a vasectomy, anyway. Now's the time to get it done," the voice over says.
Urology Associates of Cape Cod administrator Evan Cohen said March is the busiest time of year for vasectomies for his practice, with perhaps 45 to 60 being performed.
He said he hopes the pizza promotion -- a free one-topping pizza from Surf's Up Pizza and Seafood in Sandwich -- drums up some extra business.
"It does actually come with one topping. Maybe you can put some meatballs on it," joked Cohen.
