Thomas Vought and colleagues at Kansas State University devised indexes for sloth, gluttony, lust, greed, wrath, envy and pride, The Las Vegas Sun reported. Sloth was based on spending per capita on arts and entertainment compared to the employment rate, gluttony on fast-food outlets per capita, lust on rates of sexually transmitted disease, greed on average incomes compared to the number of people living below the poverty line, wrath on violent crimes per capita and envy on property crimes.
The researchers decided that pride is the master sin and therefore merged the rates of the lesser sins.
Vought presented the findings at the American Geographers' meeting Tuesday in Las Vegas, a city sometimes regarded as the sin capital of the United States. The researchers said the Las Vegas area, Clark County, beats the rest of Nevada in most sins but ranks third behind southern gambling centers like Biloxi, Miss., in pride.