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Businessman drops cash from plane

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Published: June 1, 2008 at 10:57 PM

SERANG, Indonesia, June 1 (UPI) -- A businessman in Indonesia said he let about $10,700 fall to the ground from an airplane Sunday as a publicity stunt for his latest book about marketing.

Tung Desem Waringin, 42, let the money fly over the Indonesian city of Serang, about 40 miles west of Jakarta, CNN reported Sunday.

The money-drop was aimed at creating a buzz about Waringin's latest book "Marketing Revolution."

The motivational author said he initially wanted to drop the money in Jakarta, but changed his mind because he was afraid of causing chaos among crowds of people.

The stunt was expected to attract a lot of attention in Indonesia, where millions of people eke out a living on less than $2 a day, even as fuel and food prices balloon.

© 2008 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.

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