New York features cat café

NEW YORK, Aug. 18 (UPI) -- New York City's boasts of being able to meet the gastronomical demands of people around the world can now add to the list: cats.

New York's cats now have their own restaurant for about a week, aptly named ... the Meow Mix Café, CNN reported.

Cat food maker Meow Mix says it is committed to welcoming a feline clientele to the café, located on Fifth Avenue across the street from the New York Public Library.

The launch is part of a promotion marking Meow Mix's first foray into the wet cat food market.

At the restaurant, the company will feature new cat food flavors including What's the Catch, a tuna treat; Gobbliscious, turkey meat and giblets; and a beef dish called Filet Meow.

"We're trying to be the Ben & Jerry's of cat food," says marketing director Ira Cohen. He expected business to be brisk as more than a third of all American households now own a cat.

Not to forget the human escorts of its patrons, the restaurant also will serve human food. The restaurant will remain for four days before moving on to other locations.