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Motorola helps Africa anti-AIDS efforts

BASINGSTOKE, England, May 15 (UPI) -- Motorola launched a series of mobile phones that are designed to help eliminate AIDS in Africa.

The company's RED MOTOSLVR series will be backed by British companies BT Mobile, Carphone Warehouse, Fresh, O2, Orange, Tesco Mobile, T-Mobile and Virgin Mobile, which have all agreed to contribute $18 (10 pounds) for every handset sold to the Global Fund that was set up to fight AIDS. In addition, the companies have agreed to donate 5 percent of their monthly revenue generated by each RED series to the Global Fund.

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Motorola said in a news release that "the proceeds of selling just three handsets can provide a year's worth of school materials and daily hot meals for a child orphaned by AIDS, while 5 percent of the average yearly phone bill can provide 180 treatments to prevent mother-to-child transmission of HIV."

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