2010 Emmy Awards will be in August

UNIVERSAL CITY, Calif., Nov. 19 (UPI) -- NBC says it plans to broadcast the "62nd Prime Time Emmy Awards" show Aug. 29.

The announcement was made Wednesday by Paul Telegdy, executive vice president of alternative programming for NBC and Universal Media Studios.

"NBC is excited to host television's biggest night with the Prime Time Emmy Awards," Telegdy said in a statement. "Scheduling and announcing the telecast for Aug. 29 this early in the awards cycle will give the Television Academy and NBC a head start on creative discussions."

The network said when it broadcast the Prime Time Emmy Awards presentation, which usually airs in September, on Aug. 27, 2006, it was the highest-rated entertainment program of that summer. It still ranks as the highest-rated Emmy Awards telecast of the past four years, NBC noted.

Nominations for the "62nd Prime Time Emmy Awards" ceremony are scheduled to be announced July 8.