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'We are the World' to get Olympic debut

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Singer Lionel Richie performs in concert at Bercy in Paris on April 28, 2009. (UPI Photo/David Silpa) 
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Published: Feb. 2, 2010 at 1:04 PM

LOS ANGELES, Feb. 2 (UPI) -- The premiere of "We are the World: 25 for Haiti" is to air during NBC's coverage of the opening ceremony of the Vancouver Winter Olympics.

The song's producers said it will have its television debut Feb. 12.

Producer Quincy Jones and singer/songwriter Lionel Richie -- the producer and co-writer of the iconic 1985 philanthropic anthem "We are the World" -- teamed up with producer/musician Wyclef Jean, producer RedOne and producer/musical director Ricky Minor in association with Randy Phillips, president and chief executive officer of AEG Live, to record a contemporary version of the song to benefit the Haitian earthquake relief efforts Monday. Academy Award-winning writer/director Paul Haggis filmed the session to create an accompanying video.

Following its world premiere on NBC, the new version of the song is expected to air on other networks throughout the world.

Both the contemporary version of "We are the World" and the accompanying video will be available for purchase through a consortium of on-line and retail partners with all proceeds going directly to Haitian earthquake relief.

"Twenty-five years ago, the entertainment industry showed the power of community to help our fellow man when we recorded 'We are the World' to bring relief to those suffering from famine in Ethiopia. And while the need to assist Africa continues, today the country of Haiti is suffering immeasurably from the destruction due to the recent earthquake and is in immediate need of relief that will last long after the television cameras have left," Jones said in a statement Tuesday.

Among those who helped record the new song are Carlos Santana, Barbra Streisand, Jennifer Hudson, Jamie Foxx, Sugarland, Lil Wayne, Jason Mraz, Earth, Wind & Fire, Natalie Cole, the Jonas Brothers, T-Pain, Brian Wilson, Justin Bieber, Julianne Hough, Mya, India.Arie, Gladys Knight, Heart, Harry Connick Jr., Akon, Miley Cyrus, Pink, Jordin Sparks, Celine Dion, Usher, LL Cool J, Snoop Dogg, Nicole Richie, Kanye West and Jeff Bridges.

© 2010 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.

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