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Blake Lively shares photo of new Gucci fragrance ad

Lively has been a spokeswoman for Gucci's Premiere since the fragrance's inception in 2012.
By Veronica Linares   |   July 10, 2014 at 2:01 PM   |   Comments

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NEW YORK, July 10 (UPI) -- Former Gossip Girl star Blake Lively took to Instagram Wednesday to share a snapshot of her new ad for Gucci's Premiere fragrance.

The 26-year-old actress captioned the back-and-white photo "#gucci" alongside a heart emoticon.

Lively has been a spokeswoman for Gucci's Premiere since the fragrance's inception in 2012. At the time, the Sisterhood of The Traveling Pants star appeared in a short film ad directed by Nicolas Winding Refn for the eau du toilette.

In May, both Lively and her husband Ryan Reynolds stole the show in the Gucci ensembles they wore to the annual Metropolitan Museum of Art's Costume Institute Gala.

In addition to her endorsement deals with Gucci and L'Oreal, Lively will star in the 2015 film The Age of Adaline and is set to debut a lifestyle e-commerce site later this year.

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