account
search
search

Beyonce teams up with Sheryl Sandberg to ban 'bossy'

A new Lifetime PSA encourages young girls to "be ambitious," "listen to [their] own voice" and dare to be themselves without being afraid to be called "bossy."
By Veronica Linares Contact the Author   |   March 10, 2014 at 3:44 PM
LOS ANGELES, March 10 (UPI) -- Beyonce has teamed up with Facebook COO Sheryl Sandberg in an effort to promote female leadership and ban the word "bossy" from being used to describe assertive women.

The Ban Bossy campaign released a one-minute spot Sunday starring the "Drunk in Love" crooner, Jennifer Garner, Jane Lynch, Diane Von Fürstenberg and Condoleezza Rice demanding for little girls to be encouraged to take the lead.

The Lifetime PSA encourages young girls to "be ambitious," "listen to [their] own voice" and dare to be themselves.

“[By middle school] girls are less interested in leadership than boys,” Beyonce says at one point in the ad. "I'm not bossy. I'm the boss," she adds later.

[Ban Bossy]

Related UPI Stories
© 2014 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.
x
Feedback