The Shakespeare Birthplace Trust is promoting the campaign to highlight the potential impact of the Hollywood film "Anonymous" and its attempt to "rewrite English culture and history" with a conspiracy theory that Shakespeare was a barely literate front man for the earl of Oxford, the group said Tuesday in a release.
"This film flies in the face of a mass of historical fact, but there is a risk that people who have never questioned the authorship of Shakespeare's works could be hoodwinked," said Paul Edmondson, head of knowledge and research for the group. "Shakespeare is at the core of England's cultural and historical DNA, and he is certainly our most famous export."
Edmondson said the blackout is aimed at reminding the public of the legacy Britain owes to Shakespeare. "Where better to start a conversation about the true author than in the pubs and streets that bear his name?" he asked.