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H&M to sell Jimmy Choo shoes and bags

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Published: June 18, 2009 at 7:43 PM

NEW YORK, June 18 (UPI) -- H&M, the discount fashion clothing chain based in Sweden, says it plans to sell a line of Jimmy Choo footwear and handbags this fall.

The collection of bags and men's and women's shoes is to debut Nov. 14 in about 200 stores around the world, H&M said, noting this is the first time it is collaborating with an accessories brand. Jimmy Choo is also creating some women's garments to complement the accessories.

"We are privileged to be among the fashion greats who have been affiliated with H&M so far, and to be designing a collection appealing to fashion savvy, street smart women, and to be including some great pieces for men, too. Jimmy Choo will bring to H&M a sophisticated, fashion forward, accessible and glamorous collection -- the perfect party pieces to buy now and then wear out that night," Tamara Mellon, founder and president of Jimmy Choo, said in a statement.

"We adore Jimmy Choo's shoes and bags. They are glamorous and sexy, and they add instant style to the simplest of outfits. I like the way we have worked with clothes to accessorize the shoes and bags rather than the other way around. This collaboration is particularly exciting because it's our first shoe designer collection," said Margareta van den Bosch, H&M's creative adviser.

Topics: Jimmy Choo
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