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Technology behind new Lennon TV ad

Dec. 27, 2008 at 2:25 PM   |   Comments

LONDON, Dec. 27 (UPI) -- The late British singer John Lennon says in a new TV commercial, made possible through modern technology, that the world's poor children need access to laptops.

The Daily Telegraph reported Friday that digital technology has allowed the late Beatles star to become a TV pitchman for the charity One Laptop per Child.

"Imagine every child no matter where in the world they were could access a universe of knowledge," Lennon is show saying in the commercial, an apparent reference to his solo hit "Imagine."

"They would have a chance to learn, to dream, to achieve anything they want.

"I tried to do it through my music, but now you can do it in a very different way."

Lennon's appearance in the commercial was approved by his widow, singer Yoko Ono, the British newspaper said.

Lennon was shot and killed in New York by a fan on Dec. 8, 1980.

Topics: John Lennon
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