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LOS ANGELES, Dec. 31 (UPI) -- Despite lackluster returns on digital downloading, U.S. film studios enjoyed a successful year due to the resurgence of the once floundering DVD market.
While studios' plans to increase profitability in 2006 through new technology failed, the same DVD market that struggled in 2005 managed to rebound with a successful 2006, The Hollywood Reporter said.
The studios' attempts to market digital downloading, Blu-ray discs and HD-DVDs all met with failure as each only accounted for minimal business, The Reporter said.
"Notwithstanding last year's disparaging headlines regarding declining box office and DVD sales, 2006 ticket sales and DVD purchases proved that the public actively enjoys movie-going and the in-home DVD experience despite the proliferation of other entertainment alternatives," Genius Products exec Trevor Drinkwater told the paper.
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