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McEnroe's talk show gets axed

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Published: Dec. 3, 2004 at 5:44 PM

NEW YORK, Dec. 3 (UPI) -- CNBC is replacing John McEnroe's low-rated talk show with "The Big Deal with Donnie Deutsch," which will air weeknights at 10 p.m.

"McEnroe," which launched last summer, never got off the ground and, at times, garnered the dreaded Nielsen "hash marks" -- meaning its viewership was too low to measure, the New York Post said Friday.

"Big Deal," hosted by advertising maven Donnie Deutsch, has been airing Wednesdays at 8 p.m. since being moved to its midweek perch from CNBC's weekend lineup, where it performed strongly in key demos.

Topics: John McEnroe
© 2004 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.

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