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Canadian media must broadcast official emergency notifications

Broadcaster participation in Canada's National Public Alerting System will be no longer voluntary under a new ruling by the Canadian Radio-television and Telecommunications Commission.
By Richard Tomkins   |   Aug. 29, 2014 at 5:22 PM   |   Comments

OTTAWA, Aug. 29 (UPI) -- The broadcasting of official emergency alert messages has been made mandatory for Canada's radio and television stations and networks.

The regulation was put in place on Friday by the government's Canadian Radio-television and Telecommunications Commission.

"Cable and satellite companies, radio stations, over-the-air television stations and video-on-demand services must begin issuing such messages by March 31, 2015," the CRTC said.

A one-year reprieve was given to campus, community-based and native broadcasters.

"During an emergency situation, important information can be relayed quickly to Canadians over the radio and through their televisions," said Jean-Pierre Blais, CRTC Chairman. "We are making sure that broadcasters and television service providers play their part in improving the security and safety of Canadians.

"Today's decision ensures that Canadians will have access to important local safety messages when these notifications are issued by authorities."

© 2014 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.
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