FORT WORTH, Texas, May 16 (UPI) -- American Airlines said Thursday it has initiated a new, system-wide process for boarding passengers that is quicker and smoother.
The new process, which was tested at seven major airports this year, "saves overall boarding time by allowing customers who are traveling light to board earlier," the airline said in a statement.
The new procedure will have customers with one personal carry-on item that can fit under a seat given boarding privileges before Group 2, the airline said.
Timeliness is critical for "a more efficient and enjoyable customer journey," AA said, noting on-time performance records are a decisive factor in how passengers rate their air travel experiences.
"American expects to see a notable reduction in average boarding time per flight with the new boarding process," the airline said.