OAK BROOK, Ill., April 4 (UPI) -- U.S. restaurant chain McDonald's Corp. said it would hire 50,000 workers this summer and use a recruiting campaign to recast its image.
Advertising Age reported Monday the term "McJobs" refers to low-earning jobs with little opportunity for advancement. McDonald's USA social media director Rick Wion, however, said it was time to "embrace [that term]) and turn it on its ear."