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Drones over U.S. may pose security risks
DALLAS, April 5 (UPI) -- U.S. discount airline Southwest said it would not retaliate in an advertising war with AirTran after the competitor's ad depicted cattle boarding an airplane.
Southwest started the skirmish of the airwaves with an ad that showed baggage handlers dashing across the tarmac to lift their shirts and flash passengers in a rival airline's plane, The Los Angeles Times reported Monday.
With shirts lifted, the camera revealed body paint on a row of baggage handlers that spelled out "bags fly free."
The plane on the runway had the markings blurred, but it was taken to be an AirTran plane, the newspaper said.
AirTran then ran an add that showed cattle rushing from the waiting area of an airport to get the best seats on a plane, after which came slogan, "Skip the stampede. AirTran Airways. Assigned seats, business class and WiFi on every flight."
Company spokeswoman Whitney Eichinger said Southwest had no plans to run a direct response to AirTran's cattle stampede ad, the newspaper said.
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