The plug-in electric vehicle company is aiming to raise $100 million with an initial public offering, a move that "could propel them into a more prominent position in the auto industry," said David Menlow, president of IPOfinancial.com.
Tesla produces two high-end electrically powered vehicles: a Roadster that sells for $109,000 and a Model S sedan, which retails for about $50,000 and runs for 160 to 300 miles on a single charge.
But Menlow said the key is for the company to "rein in costs," the Los Angeles Times reported Monday.
"Making the jump from a concept to an IPO to a financially sound investment, there are many mountains to climb," he said.
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